Email Marketing 101: Build a Following & Grow Your Biz

You’ve spent hours crafting a beautiful website for your business—but the truly tricky part is getting people to actually see it! It takes time to develop SEO and rank on Google searches. Fortunately, there’s a way to jumpstart your business following and get your name out there (which will help boost your SEO!). It’s as…

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How Much Should You Charge for Your Services?

The number one question new entrepreneurs ask us is: “How much should I be charging for my services?” It can be tough to know if you’re asking for enough to make a solid profit or if you’re overestimating the fair market value of your product or service. Fortunately, we’ve got a super easy way to…

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How to Start an LLC in North Carolina

Thinking of starting your own company here in North Carolina? It’s probably a good idea to establish an LLC before you get your business going. An LLC (limited liability corporation) helps to protect you, as the business owner, by limiting your liability to the resources of your business. In other words, it protects your personal…

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7 Signs It’s Time to Update Your Website

A good website is an invaluable resource, both to you as a small business owner and to your clients. First and foremost, your site helps get your name out there to attract new customers. Secondly, it’s an easy way to relay imperative information—like your address and phone number. And thirdly, it allows you to interact…

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Why Your Small Business Needs a Blog

Nowadays, a big part of business is done online. Customers find products, services, and service providers on the internet—through web searches, social media, and online reviews. So for small businesses, it’s crucial to have a strong internet presence, regardless of your industry or line of work. And blogging can be a great way to bolster…

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3 Super Easy Ways to Support Small Businesses

This past year has been difficult for people across the country—and across the globe. But it has been especially hard on local businesses, many of whom have lost clients and customers or have even been forced to close. Now more than ever, it’s important to support small businesses, any way we can. Support Small Businesses…

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Digital Ads 101: Getting Started on Online Advertising

You probably know that business success is all about gaining clients. And gaining clients starts with getting your name out there where potential customers can see it. But in today’s digital age, that has become a little more complex than a printed sign, an ad in the newspaper, or even a TV commercial. Today, digital…

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Building a Website for SEO (Search Engine Optimization)

Why build a website? The most obvious reason is to provide a place where clients can find out more information about your business: what you do, what you cost, how to get in touch with you, your past projects, etc. But say a would-be client doesn’t know you exist—can they find your website via Google?…

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3 Jobs Anyone Can Do From Home—No Special Skills Required

Working from home is pretty much a dream come true, right? Sleeping in late, making your own schedule, working in your pajamas, or heck, working right in bed. Who doesn’t want to trade in their commute and long hours for that? If this sounds like your dream come true, then I’ve got some good news…

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Let Someone Else Do Social Media Management for You

Social media management might seem like something you can easily do yourself—you spend plenty of time scrolling Facebook, tweeting, and Instagramming already, so what’s the difference? Adding a few posts to a business account shouldn’t be too much more work, right? Actually, it really can be a full-time job! Why You Should Hire Someone to…

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