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Latest from the Blog
5 Pages Every Website Should Have
A website is a must-have for every business. But not all websites are created equal. If you want a site that benefits your clients—and therefore your business—you should follow site-building best practices to ensure your site is informative, easy to navigate, and paints your business in its best light. For example, you should make sure…
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How to Use Retargeting Ads to Build Your Brand
Retargeting ads are everywhere, used by businesses of every industry and size—and if your business doesn’t use them, it should! Think of retargeting as “reminder marketing”; after a visitor has left your site, you can have an ad follow them to another website to remind them about your brand or your company. Done right, retargeting…
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4 Ways to “Touch” a Lead Without Being Annoying
Converting leads to clients is all about following up, right? After all, the lead that gets ignored is the lead that gets away. But in an age where we’re all overloaded with junk emails, ads, and promotions, closing that sale is about more than just following up. There’s a difference between persistence—and becoming an annoyance…
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